LinkedIn as a business development and marketing tool

Learn how to use LinkedIn as a business development and marketing tool to grow your practice.
Format

Online
Course

Duration

60 Minutes

Level

Entry Level

Price

$ 125.00

What will be covered in this workshop

LinkedIn as a business development and marketing tool

From personal profiles to key word searches, this workshop discusses how both individuals as well as firms can improve their website content in order to generate more relevant leads, using lots of practical examples. 
The objectives of this workshop include:

  • Understanding the importance of your personal profile on the firm's website.
  • Content is King: why you should write articles for your firm's website.
  • Understand how content ranks on Google and how to improve the ranking.
  • Get examples of what good websites look like. 
  • Receive  top tips and tricks from the website content professional.

Simon Marshal

FOUNDER
TO BE DETERMINED LTD
United Kingdom
Simon Marshall is the founder of TBD Marketing – a marketing agency dedicated to the legal sector.

He has spent twenty years at the cutting edge of law firm and lawyer business development, communications, PR and marketing.

He loves LinkedIn because he believes that it can support people at all points in the marketing cycle.  

Course reviews

The BBH workshop series are extremely valuable and exactly what all professionals need to build a business.
Walter
Senior Associate - International Law Firm 
Great content, easy to follow and fun to do and I will definitely come back to the platform for more workshops. 
Emily
Trainee - International Law Firm